Trying to figure out a way to give print centric advertisements more exposure on a website can be difficult. We have faced this problem for years, but now have developed a cool way to give real estate or used equipment auctions better exposure. Our classified ads’ website software allows a media company to post an auction with a text description and list unlimited items with the auction.
The cool part is the items categorization process for an auction advertisement. Each time the user loads a picture, they give it a name and select a classification. Since our software now knows the classification, the items not only show on the auction detail page, but also show in the corresponding category for the classification. This allows buyers searching a particular category on our website to find items that are going to be auctioned. Before this software update, items that were going to be auctioned only displayed on a single auction detail page. The old process limited the exposure of the items.
This new feature gives auctioneers more exposure for their auctions while helping classified ad websites build more content. We have posted below an image of our website’s list view page showing an auction item. When the user clicks the item labeled Auction Item, it takes them to the Auction Ad Detail page.
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